Lee Marriott - Internet Marketing and Web Analytics

Wow, I’ve been really shocked at how difficult it is to transfer AdWords account data into Yahoo and MSN. Naively I expected a quick win solution of copy and paste, set a few budget options and away you go. However after spending numerous days trying to setup these accounts I can only offer my opinion to the reasons why Yahoo and MSN fall at the first hurdle.

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23 Sep, 2008

Marketing: Book Review : Purple Cow

Posted by: admin In: Books

Purple Cow by Seth Godin “Transform Your Business By Being Remarkable”

The book is centered round the opinion that ‘old school’ marketing is dead. The years of advertising on Television, Radio and Print no longer guarantees success. So why do huge multi-national companies continue to spend big money on run-of-the-mill advertising? Seth suggests; this is because the corporate giants resist change and fear the failure of trying something new. Employees are groomed to conform to the norm and keep thinking inside the box because its a safer bet. Why change something that has worked well for the company in the past? Because times have changed!

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12 Sep, 2008

Please Allow Me To Introduce Myself…

Posted by: admin In: Uncategorized

Hello world, I’d like to take a few moments to first of all welcome you to my new Internet Marketing Blog.

About Me

I am a 26 year old Internet Marketing Consultant / Web Designer from West Yorkshire. I have been working in the industry for over 4 years now. Things have changed dramitcally over the last 4 years and adapting to these changes has been vital to keep ahead. The Internet Marketing industry is a great place to be at the moment, and if you look at the results at google trends SEO vs Web Design you’ll see the demand for SEO skills is contuining to rise.

So Why Blog About Internet Marketing and Web Analytics?

With a thousand other Internet Marketing blogs around why should i read this blog, I hear you ask. Well the reason would be because this site will offer clearcut decisions that I have made to live sites and the results I got. Remember, in the marketplace its usually the small things that make the biggest difference. The blog will also give me a chance to broadcast my views on new seo techniques, PPC, site traffic, web analytics and many other internet marketing genres. Hopefully you will find the content both informative and useful for your Internet Marketing campaigns.

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About Lee

Lee Marriott is a 26 year old Internet marketing / Web Analytics professional. Working in the sunny city of Leeds, UK. He is currently employed as a Search Engine Marketing Consultant at Premier Farnell.